What makes a good brand | zibdesigner

What makes a good brand

When it involves brand style I in person believe there aren’t any rules. As Paul Rand is once aforesaid, “a logos primary goal is to identify… to mention UN agency the corporate is, and that’s its sole function”.

Although rules don’t exist, there Ar a variety of tested tips that will be learned from the good graphic designers of the past. This is often as a result of {we can|we will|we are able to} see that styles are still operating nowadays once 50–60 years of use.

Looking at the styles that have stood the check of your time, we are able to see principles that apply to any or all of them. They are…

Simple

Memorable

Appropriate

Versatile

Timeless

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